I am passionate about tackling all design challenges and creating digital products that delight. I’m cool under pressure and ready to get my hands dirty. This is my work. Welcome, and I look forward to making a connection.
Brian Tyler
Product Design / Art Direction / Brand Design
1/8
The Pac-12 website was built on the foundation of a content management system to support sports broadcast and news content production, a robust event scheduling system for 12 schools and up to 30 sports, and a home for the Pac-12 Conference information and initiatives. The design, implementation, and official launch of the website took five months to complete. Pac-12.com has undergone several timely iterations, and now include advanced game data, more revenue opportunities, an improved video experience, and closer parity with the Pac-12 Now app.
1/6
The Pac-12 Now App for iOS and Android supports TV everywhere, extensive video highlights and interviews, and other sports related data for scores, standings and live games. The Pac-12 Now App launched with experiences defined by the goals of increasing app downloads, and increasing watch time and session duration. The app continued to evolve to include more revenue opportunities, personalization, an improved video experience, and overall parity.
1/6
Content consumption on AppleTV apps that support TV everywhere was steadily increasing. The Pac-12 wanted to expand the availability of the Pac-12 Now app to AppleTV users. The result was a new version of the Pac-12 Now app for TVOS that could support our broadcast and video content. After launch, the Pac-12 Now app was available on AppleTV, iOS and Android devices.
1/10
Consolidation of data was a major driver in the consideration for this effort. There were several forms of data collection at the Pac-12, and no way of knowing if the data could be associated with a single user. The plan involved using a robust onboarding process to gather a user’s affinity for a school or sport(s), app preferences, region, tv provider and email into one account.
1/9
Monsterology is an innovative 3D turn-based strategy game based on the bestselling Ology book series. Nukotoys has introduced a new technology to Apple and the hand-held gaming world, where a player can tap a card to the screen to bring a character to life in the game. Part mythology, part steampunk, and part card game, Monsterology gives players a unique opportunity to learn while battling it out with an evil wizard in the digital space.
1/3
Riverbed was looking for a way to reach a large number of Enterprise targets to set an appointment to discuss the high-level of performance their products provide. IT infrastructure, consolidation, WAN optimization, and speed were key highlights of this project. Inspired by the design of grills from famous sports cars, Riverbed devices look fast. They in turn influenced the concept for the DM – custom logo, racing hat, and collateral that use the vernacular of racing to communicate the benefits of Riverbed technology.
1/3
Krugle Enterprise streamlines search for documents and code, then provides the fixes to programmers. This ability allows companies who use Krugle technology to be more productive. Avoiding deadline lag, broken code, and other setbacks for a developer is critical.The idea of a developer in distress led to the Krugle-Man comic series. Our somewhat remarkable superhero aids coders in need by popping a few Power Pellets (M&M’s), Segway-ing over to the office park, finding the troubled developer and pointing them to Krugle Enterprise.
1/4
Microsoft’s Xbox 360 media arm asked for collateral to illustrate that Xbox 360 LIVE was the next big thing in consumer media channels as more consumers were becoming part of the online community and engaging with brand content in the gaming sphere.This headline-driven campaign featured gamer-centric language geared to brand awareness, and combined with sleek design inspired by the machinery itself. The Magic Box concept revealed just how many minds are captured through the Xbox LIVE portal.
1/9
Sprint B2B marketing was targeting small, mid-size and enterprise businesses with offers for improved connectivity on the go, the ability to track workers in the field, and partnerships to create scalable mobility solutions designed to improve company efficiencies and productivity.
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